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How can LED displays improve revenue and customer experience at hotels and resorts?

October 31, 2024

In this ever-changing era, the hotel and resort are no longer satisfied with traditional decoration and services. With its unique charm, LED display screens have become a powerful assistant to improve the hotel's grade and attract customers' attention. An eye-catching LED display screen becomes a beautiful landscape of the hotel and resort. It can be wall mounted, wall embedded, ceiling hanged, column mounted, or set up as free-standing unit, offering flexible placement to suit each hostel’s specific needs and layout.

How can LED displays increase revenue for hotels and resorts?

1. Online booking and payment

Hotel and resort can provide online booking links or QR codes on LED screens to facilitate guests to quickly book rooms and pay fees. By optimizing the reservation process, hotel and resort can improve
reservation efficiency and guest satisfaction, while increasing revenue for hotel and resort.

2. Dynamically update promotional information

Hotel and resort can update promotional activities and preferential information on LED display in real time, such as discounts, package services, etc., to attract guests' attention and consumption desire. Ensure that guests can get the latest promotional information through the instant update function of the LED display.

3. Conferences and activities

Hotel and resort can use LED screens to display conference and event information to attract more business customers. Provide high quality conference facilities and services to meet customers' conference needs and increase the hotel's revenue level.

Using the visual impact of LED screens, hotels and resorts can plan and execute a series of creative theme activities, such as new product launches, art exhibitions, small music festivals, etc. These activities can not only attract hotel guests to participate but also attract non-guests to come, thereby driving related consumption such as catering and accommodation. By holding events, hotels and resorts can collect event organization fees, sponsorship fees, or ticket revenue to achieve diversified income. At the same time, events can also enhance the hotel’s visibility and brand image, bringing long term positive impacts to the hotel.

4. Diversified advertising cooperation

Hotel and resort can cooperate with local tourism agencies, restaurants, attractions, local merchants, event organizers, etc. and display partners' advertising information on LED screens to attract potential customers in and around the hotel. By advertising cooperation, bring additional income to the hotel and enhance the hotel's popularity and influence.

How can LED displays improve the customer experience in hotels and resorts?

1. Provide timely and effective information

1.1 Welcome information

When customers arrive at the hotel or resort, the LED screen can display welcome information, including the customer's name, check-in date, etc., to create a home-like atmosphere.

1.2 Room status and guidance

LED screen can display the room's occupancy status and cleanliness in real time, so that customers can understand the room's availability and quickly find the room location.

1.3 Meeting and event information

When there is a meeting or event at the hotel or resort, the LED screen can display information such as the meeting agenda, speech content, event arrangements, etc., to facilitate customer participation.

1.4 Local news and weather

Hotels and resorts are places where non-native guests often visit, so you can share local information that can help them on the LED screen. It can include weather, time, local news, event venue and timings, fun facts about the location, best tourist locations, nearby restaurants, and much more. All these can help the non-native guests of your hotel or resort, even with limited knowledge about the place. Moreover, displaying emergency alerts regarding weather or any other issue can also be a practical usage of these LED screens.

1.5 Digital maps and directions

When it comes to running a larger hotel or resort, creating digital maps and directions can be essential. The LED screen can display directions and maps of the hotel and resort, which can help guests easily find the route to different areas of the hotel or resort. These directions and maps may include finding the pool, gym, spa, restaurants, conference rooms, and much more. Moreover, using LED screen in the large parking area can also benefit the visitors and guests in finding empty parking areas quickly.

2. Enhance interactive experience

2.1 Interactive tour

The LED display screen provides interactive tours inside and around the hotel and resort to help customers quickly understand the hotel facilities and surrounding environment.

2.2 Virtual reality experience

Combined with virtual reality technology, the LED display screen can provide an immersive virtual reality experience, such as virtual landscapes, virtual restaurants, etc., to enhance the customer experience.

2.3 Interactive games and voting

In meeting rooms or event spaces, LED displays can be used for interactive games and voting activities to increase the fun and participation of the event.

3. Optimize the details of customer experience

3.1 Information update and maintenance

Update the content of the LED display screen regularly to ensure the accuracy and timeliness of the information, and perform regular maintenance and cleaning of the LED display screen to maintain its good display effect.

3.2 Personalized service

LED display can provide personalized service recommendations based on the customer's check-in information and preferences, such as restaurant recommendations, attraction introductions, etc.

3.3 Creating an environmental atmosphere

Use the color change, brightness adjustment and other functions of the LED display screen to create a different environmental atmosphere in conjunction with the hotel and resort theme or specific festivals.

4. Balance commercialization and comfort

While using LED display screens to increase additional income, hotels and resorts should focus on balancing the relationship between commercialization needs and customer comfort. Avoid visual pollution or noise interference caused by excessive commercialization, and maintain the comfort and tranquility of the hotel environment.

5. Customer feedback mechanism

Hotels and resorts should establish a customer feedback mechanism to promptly understand customers’ views and suggestions on the use of LED display screens. By collecting and analyzing customer feedback, hotels and resorts can continuously optimize content planning, technical maintenance, and other aspects to improve customer satisfaction and loyalty.

Where to install LED displays in hotels and resorts?

Reception, Lobby, Conference Room, Bars, Restaurants, Hallways, Fitness Center, Pools, Elevators, Guest Rooms and Entrance, etc.

1. Reception and lobby

Hotel and resort can accommodate thousands of people every day, and with the help of reception LED video wall, every visitor can easily access real-time changing information. For instance, hotel or resort announcements, local events, weather updates, and cultural promotions can be efficiently conveyed through hospitality LED video wall. This not only saves time for guests in accessing information but also alleviates the workload of front desk staff.

2. Conference room and meeting room

Using the conference room LED video wall, you can easily change the screen, and switch pictures, images, videos, etc. that meet your needs according to different conference themes. The LED video wall is not affected by external sunlight, even if the windows are not closed. At the same time, stable and smooth images can also increase the participation of attendees.

3. Bar and restaurant

Bars or restaurants can also use LED displays to enhance their style. Use LED displays as electronic menus in restaurants to facilitate customers’ ordering. Simultaneously, the vivid display of images or dynamic videos ensures that customers can easily discern whether the meal they ordered meets their expectations. Installing a DJ LED screen in a bar can be used as the background of a stage performance, integrating it with the live performance through quick switching, bringing a better consumer experience to customers.

4. Hallways and corridor

LED screens in corridors are usually used to display route information. But some of them will also be used for advertising, through embedded information transmission, to enhance the brand’s impression in consumers’ minds, thereby achieving publicity effects.

5. Fitness center and gym

Fitness center in hotels and resorts is also anexcellent area for LED displays to show off their skills. Dynamic videos can be used to show users the correct use of fitness equipment to minimize injuries caused by improper use of equipment during fitness. Concurrently, it can improve the efficiency of hotel and resort services while elevating the hotel’s brand image.

6. Swimming pool

Swimming pools in hotels and resorts can also use LED screens as a carrier to convey safety reminder information and remind users to pay attention to safety through videos. Dynamic reminders are often better remembered by customers than signages on wall.

7. Outdoor cinemas

On the hotel rooftop and resort lawn, you can look up at the stars, or watch movies or various competitions on LED display. LED displays provide high definition, colorful images, which improves the comfort when staying and greatly restores the reality of the viewing scene. LED display can also be used to hold various activities during the day, and the high definition effect will not be affected by the strong light during the day. This meets the needs of some people for social activities and leisure entertainment, making your hotel experience more colorful.

8. Entrances

Through eye-catching advertisements on LED displays, hotels and resorts can successfully promote their best rooms, tickets to local attractions, tours and gourmet meals, thus increasing their revenue streams. Outdoor LED billboards bring many benefits, attracting more advertising sponsors to invest in LED display advertising. This cooperation model creates a win-win situation for hotels and advertisers, especially the effect of advertising at different precise time periods.

9. Hotel and resort decoration

In addition to these practical uses, LED displays can also become a part of decoration, for example, you can install an LED video wall to add more beauty and artistry to your hotel decoration. Switching different colors or displaying images attracts customers’ attention, prompting them to take photos or videos to share online, thus bringing significant online traffic to the hotel and resort.

Why choose our company?

Our company specializes in providing high quality LED displays that offer the best image quality, vivid color reproduction, and clarity. With our competitive pricing and exceptional customer service, we are
dedicated to delivering reliable and innovative display solutions to meet all of your needs. Choose us for the best in LED displays technology, and experience the dynamic and powerful way to communicate with your audience.